Our next 21-Day Shred will begin Wednesday, November 1st and run through Wednesday, November 22nd.

Don't look like a turkey for Thanksgiving!!

Details are below - You can enroll above (click the enroll button!)


  • $125 per participant (group discounts available)

This package includes all of the workouts and a meal plan (see below)

NOTE: You do not need to be an existing Sweat Equity Fitness member or Absolute Personal Fitness member to participate in this challenge. 


  • 21 Completely Different Workouts (averaging 30 minutes a piece)
  • Learn New Ways To Move and Exercise
  • Nutrition Plan Designed to Maximize Your Results
  • Online Access To All Of The Workouts (in case you have to miss one, you can do it on your own) And An Online Community
  • Meet Like-Minded People
  • A Start To The New You!

Unlike traditional fitness programs, which can quickly become familiar and boring, our 21-DAY SHRED / BODY TRANSFORMATION CHALLENGE fitness program gives you 21 completely different 30-minute small group workouts to participate in over the course, yielding results in less than a month.

Two things we always reminded ourselves of throughout the development of the program:

  • Keep it real and attainable
  • Actually do it ourselves

During the 21 day cycle, you will:

  • Sweat Buckets
  • Never Repeat a Workout
  • Exercise only 30 minutes (on average) per workout

Our program packs maximum volume into minimum time for a fun, small group functional workout that is as efficient as it is productive.

While those 30 minutes in the gym are important to your success, the time you spend outside of the gym is vital too. The 21-DAY SHRED / BODY TRANSFORMATION CHALLENGE includes a comprehensive, three-week nutrition program designed for maximum fat loss and minimum muscle waste, leaving you with results you will see in less than a month...If you’re willing to do what it takes to make it happen.

Our 21-DAY SHRED / BODY TRANSFORMATION CHALLENGE fitness program IS NOT an easy, no-sweat fitness plan. It’s just the opposite (but we make no apologies). Because NOBODY gets serious results without putting in serious effort, do 21-DAY SHRED / BODY TRANSFORMATION CHALLENGE and START GETTING the results you really want.


The Sweat Equity Fitness 21-DAY Shred / Body Transformation Challenge is here. So if you’re serious about burning fat, getting healthy, and transforming your body, mind & life – read on. This is for you…

The 21-DAY Shred is a Body Transformation Challenge designed to help all participants win. How? Because everyone wins in health, fitness & FUN.

You get added accountability working out with a group and being a part of a new online community amongst all participants. And you get to watch your body change before your eyes.

Transformations success is viewed in 4 ways (these are all voluntary and not required to participate in the course):

  1. Change in appearance and inches lost

  2. Personal growth

  3. Participation

  4. Pounds lost

Notice that how many pounds you lose is NOT the deciding factor in your success! In fact, it’s a tertiary factor. That’s because when it comes to weight loss, that number on the scale seems to hold a lot of power, but the number on the scale isn't the best way to measure progress. If you're losing inches, but not weight, with our diet and exercise program, you're losing fat and gaining muscle, which is a good thing.

Although weight loss and loss of inches are related, they do not always coexist. It is not uncommon to lose inches and not lose weight, especially in early stages of a health and fitness or weight loss routine. However, when you lose weight you will most often experience a loss of inches. The loss of weight and inches is determined by your body composition. An increase in muscle mass will shrink the body, but muscle weighs more than fat. Therefore, the increased weight of the muscle may prevent you from seeing an actual loss of weight in this relatively short period of time, which is why we look at transformations in more in-depth ways.

The following are instructions and information on each part.


There are two ways we can compare your appearance:

  1. Option 1 - Take a photograph at the start and end of the contest (before & after photos).

    1. Take your photographs with a newspaper so we can verify when the photo was taken.

      1. Photo guidelines for Women:

        1. Two-piece swimsuit is acceptable

        2. Sports bra and short gym shorts (like in the picture) are acceptable

      2. Photo guidelines for Men:

        1. No shirt

        2. Gym shorts

  2. Option 2 - Take your measurements. Note: All measurements are in American standard, inches for height, and pounds for weight.

    1. How to: Using a soft measuring tape, circle your waist (sort of like a belt would) at your natural waistline, which is located above your belly button and below your rib cage. (If you bend to the side, the crease that forms is your natural waistline.) Don't suck in your stomach, or you'll get a false measurement.


This one is pretty self-explanatory. We will be taking attendance and you must participate in at least 4 classes per week - a minimum of 150 minutes of moderate exercise per week. See ‘REQUIRED WORKOUTS’ below.


This one is also pretty self-explanatory. You weigh yourself at the very beginning of the contest, and at the end. Then, you tell us how many pounds lighter you are ;-).


Sharing your story is an important part of this journey. Therefore, a video recording is mandatory! You may ALSO send a written piece in addition if you’d like.

At the end of the challenge, you’ll record a video of yourself talking about any personal transformations you encountered throughout the challenge. If you dealt with painful emotions, experienced a newfound freedom, broke through food addictions, conquered challenges and cravings or anything else – this is the place to share it.

Here are some questions to help you along:

What motivated you to buckle down and lose the weight NOW?

Why now? Why this contest? What changed?

  • What obstacles did you overcome to make it through the challenge?
  • How do you feel now? Are you proud of yourself? Are you disappointed?
  • What kind of results did you get? How many pounds did you lose? What changes did your body undergo?

Don’t hold back! Your story is just as important as any of your physical results.

Also, wear your Sweat Equity Fitness branded apparel we’ll give you for completing the challenge. (i.e. a Sweat Equity Fitness hat or a t-shirt - your choice!)

You can use a smartphone or camcorder and video yourself in GOOD lighting. Don’t film yourself in a dark room! For example...go outside, in natural sunlight.

It’s okay if you don’t have a high-quality camera, we can always video you and frankly, what’s important is your message!


  • The challenge begins: Wednesday, November 1st
  • The challenge ends: Wednesday, November 22nd

Deadline for turning in your photos and other deliverables: Tuesday, Ovtober 31st by 5pm. You can enter the challenge late, but you can’t finish late!


We will offer classes 6 days a week (M - S). We recommend doing 5 classes per week, but we understand everyone is busy and scheduling is tough. Therefore, an average of 4 workouts per week are required for challenge completion. This means that to qualify for completion of the challenge, you must attend a minimum 16 classes throughout the 29 days of the challenge.


Nutrition is key for doing well in the transformation. In fact, someone who ate right their entire life, and never exercised, would look much better than someone who exercised daily and ate junk food every day!

The winning combination is exercise AND diet. Exercise is critical, but nutrition is just as important as exercise. Since you cannot out exercise a bad diet, SWEAT EQUITY FITNESS HAS PREPARED A NUTRITION PLAN FOR YOU TO HELP YOU MAKE THE RIGHT FOOD CHOICES THROUGHOUT THE CHALLENGE.

You can download the nutrition plan once you’re enrolled in the challenge.


The most important thing you will win is HEALTH, toned muscle, and ENERGY. You can’t lose in this challenge.

Try your hardest. It’s only 29 days (21 workouts) - more specifically 7.5 hours (21, 30 minutes workouts) out of your life (not even a full work day!)! Buckle down for these 29 days, and give it all that you’ve got. If you need help, we will be happy to help and we’re here to keep you motivated and inspired every step of the way.

29 days from early January, you can look back and think, “$%#@, I actually did it!” Or you can think, “I wish I did it.”

Which will it be? Ball’s in your court.

We’ve got your back, like always. If you need support, encouragement or advice, we’re here for you!